Faintly Familiar Fable #3 – Little Red in the Hood
Once upon a time, a new home salesperson was happily skipping through the wooded common area of a local neighborhood with a
November 11, 2010
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Isn’t It Time?
Come to the edge, he said. We might fall, the people cried. Come to the edge! It’s too high! COME TO THE
October 28, 2010
What’s your breed?
Taking control of your sales can be like trying to round up a pack of stray dogs. Without a strong leader, they
October 26, 2010
For every profitability hole, there’s a gullibility plug
When profits and sales drop, a naive mindset fills the void. Builders start thinking they need to sell more houses and offer
September 23, 2010
The Three Questions You Must Face In A Down Market, Maneuver #2
As I told you last week, in our current market situation, prospects will almost always be skeptical and apprehensive because of the
June 10, 2008
The Three Questions You Must Face In A Downmarket & The Three Maneuvers To Successfully Answer Them
ANSWER MANEUVER #1: In today’s economy, every prospect enters the door a bit skeptical and apprehensive, primarily because of their normal dose
June 2, 2008
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