Handling Leads & Prospects
In the months leading up to your launch, your sales team will generate leads and prospects. If you establish a lead-nurturing system
January 5, 2016
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Should You Launch Into A Pre-Sale?
To launch or not to launch – that should be the question. Every community can have a launch, but not every community
December 22, 2015
Testing: How Tech Savvy Are you?
Professional new home sales strategist Myers Barnes asks the Digital Dozen questions to see if you are tech savvy in this new
June 18, 2013
Burn the House. Save The Nails
As a new home salesperson, you probably don’t pay much attention to construction nails today, unless one gets stuck in your tire.
June 4, 2013
Information Imbalance & Today's Buyer
What’s the difference between Caveat Emptor (Buyer Beware) versus Caveat Venditor (Seller Beware)? Years ago, buyers came to you for information.
April 23, 2013
The Cannon Approach to Profitability
Maybe you’ve heard the story about the bearded lady and the circus clown who met and fell in love. They decided to
September 28, 2010
For every profitability hole, there’s a gullibility plug
When profits and sales drop, a naive mindset fills the void. Builders start thinking they need to sell more houses and offer
September 23, 2010
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